Red Herring was a high flying magazine of the 1990s. I remember when it was offered to me to buy in July of 1999 for some $30 million. After the Internet crash of 2000-2001 it disappeared. If I am not mistaken in 2003 it was resurrected as a magazine and a Web site. I not sure the magazine remains?

I must admit I never check out RedHerring.com, but was flattered to read that writer Scott Martin at Red Herring commented on my recent post about Shutterfly.com.

With my historical background, I find it more than ironic that Red Herring (a player in the Internet craze of 1999) would be the one publication that decided to comment on the valuation of the Shutterfly IPO.