Have you noticed that thestreet.com is thriving? Its stock price has climbed dramatically over the previous 12 months and it is finally making money.

Certainly the company is well run. But I have to think that founder Jim Cramer's huge exposure on CNBC with his "Mad Money" cable show is 60% of the reason thestreet.com is now thriving.

What a great combination! A financial Web site that gets hundreds of hours of cable TV promotion for free. Everyone knows that Cramer is "thestreet.com" and his airtime just reinforces the brand.

We see a cnn.com benefiting from the cable channel CNN. There are countless other examples similar to CNN. But there are not many examples similar to how Jim Cramer and thestreet.com benefit with this terrific promotion tie-in. Jim owns nearly 2 million shares (about 8%)of the company.

I am envious! Perhaps I should start a cable TV show about images? I doubt I can rant and rave as well as Jim Cramer. However I do have one thing in common with Jim - we are both bald.